Client Clip: Yahoo! News features TalentBin’s Pete Kazanjy

16-yahoo-newsSo how do you get in Yahoo! News? It’s all about being a great resource.

If your company cannot command the exclusive news coverage on what you are doing, than offer interesting commentary in sound bites that can be easily pulled out and dropped in throughout a feature article. And if you don’t have a direct connection with a Yahoo! News editor, than start to build relationship with press who often get syndicated.

Case in point, TalentBin offers a talent search engine to supercharge recruiting. Company Pete Kazanjy offers some of his domain expertise, and TalentBin gets a plug in the process – originally published in Business News Daily.

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6 Avoidable Job Interview Mistakes (And What to Do Instead)


Mistake No. 2: Dismissing questions about social media. It’s a well-known fact that recruiters use social media tofind and research job candidates nowadays, and trying to avoid the issue isn’t going to do you any favors. If you’re asked a question about personal social media use during an interview, don’t balk at it or dismiss it, because your answer could actually work in your favor.

“Use your online presence to discuss the latest trends you notice, how you view brands using social media, and to open up about your personal side,” said Pete Kazanjy, founder of recruiter search engine TalentBin. “[If] recruiters and hiring managers reach out via social media channels, engage with them. You never know where it may lead.”

Mistake No. 4: Overlooking interests and hobbies. You may not think your outside interests are relevant to the job you’re applying for, and some of them probably aren’t. But bringing them up during the interview may demonstrate some important skills that you may not have thought about.

“If you love to code, work with a local animal shelter, or write poems, talk about it,” Kazanjy said. “Your interests and hobbies can translate into highly valued skills for the job you interview for. For example, coding shows your love for tech and attention to detail; working at a local volunteer position shows passion; and writing shows creativity — all universally great skills.”

Mistake No. 6: Not asking questions. Nothing demonstrates unpreparedness quite like coming up empty when a hiring manager asks you if you have questions. You should always be able to think of something you want to ask about the job, the company or its culture.

“While you may get grilled for the bulk of an interview, come prepared with certain topics to discuss,” Kazanjy said. “For example, inquire about the interviewer’s favorite aspects of a company or their background in the field. This shows your interest and motivation to learn more about the company and your colleagues.”