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04.22.2014Client Clip: 2U Shares DevOps Recipes for Success with InformationWeek
2U CTO James Kenigsberg shares his insight with InformationWeek readers on the best way to create a DevOps culture – put into practice when developing the company’s SaaS platform to…
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04.10.2014Client Clip: Yahoo! News features TalentBin’s Pete Kazanjy
So how do you get in Yahoo! News? It’s all about being a great resource. If your company cannot command the exclusive news coverage on what you are doing, than…
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03.31.2014Growing Digital Workshop to feature Resound Co-Founder Kevin McLaughlin
Resound Marketing Principal & Co-Founder Kevin McLaughlin will be running the “Messaging Map” session Wednesday, April-2 at the Growing Digital workshop in NYC. Attendees will learn how to create the baseline…
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03.28.2014Client Clip: FileThis App Launches Onto TechCrunch
After a post-Beta launch campaign that included a stop at CES and coverage by Financial Times, PCMag, TIME Techland, WIRED, Reuters, Forbes, CNBC.com, and more, the new FileThis iOS app was…
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03.28.2014Case Study: Cooking Up National Publicity for Non-Profit
The campaign: NJ non-profit Family Reach Foundation helps families of kids with cancer pay for daily living expenses, which can overwhelm families alongside other medical and non-medical fees. Family Reach’s annual…
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03.28.2014How to pitch infographics…from the press who place them (via ProfNet)
This insight on pitching infographics comes from an event about 2 years ago – but the tips are still relevant today. Editors from Huffington Post, CNNMoney, The AP, and Mashable…
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03.27.2014Industry News: VCs Bet Half a Billion on Ed Tech
Ironically, edtech vendors have been a bit weak on market education about what they do, and how they can/will make money in this exploding market space. Resound is out there…
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02.21.2014Entrepreneur: Resound Principal Kevin McLaughlin on “Expert Bartering”
7 Tips for Becoming an Expert Barterer Writer Christina Le Beau interviews several entrepreneurs to compile a tip sheet on bartering done right. Resound Marketing Principal & Co-Founder Kevin McLaughlin…
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02.06.2014Entrepreneur: Resound Principal Kevin McLaughlin on Startup Don’ts
What Not To Do: Lessons From ‘The Wolf of Wall Street’ How can you avoid being a wolf in entrepreneur’s clothing? Contributor Rebekah Iliff asked an array of prominent professionals for their…
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11.12.2013
WeWork Magazine Profile: Resound Marketing
WeWork Magazine sits down with Resound Marketing Principal & Co-Founder Kevin McLaughlin to explore the “art of the start” for this growing PR firm with offices in NYC (WeWork Empire…